Peptide
Tribe
Goes Live

You do not have a demand problem. You have a storefront problem.

You told us you get a message a day from someone who heard you can get peptides, and that you could put a couple hundred people on it by word of mouth alone. At the numbers you described, that is a real business before a single dollar of advertising. What is missing is the place to send them, and a way to take the money that does not depend on Zelle.

Compounding stays blocked, the pharmacy route stays closed, and by your own read it could be another year. Research use only is the lane that is open now, and the buyer in that lane already knows what they are doing. They are not looking for a consultation. They are looking for a supplier who looks legitimate and ships.

what this proposal is not

This is a research chemical storefront. Everything we build carries research use only positioning throughout, and nothing on it will make a therapeutic, medical, efficacy or human use claim. That is not us being cautious for the sake of it. It is the single thing that decides whether your payment processing survives past month two, and we have the receipts on that in section 03.

You said you would probably just go the Zelle route. This is why you do not have to.

We run a research peptide store today. Over the last five months we have put four different payment gateways through it, and two of them died on us. This is the actual history, pulled from that store's order records this week, not a sales pitch.

The lesson is not which gateway to pick. It is that in this category a gateway is a consumable. One will die on you eventually, usually with no warning, and the day it does your store stops taking money until somebody notices. The answer is to launch on two rails from day one: a card processor and a bank draft. When the card rail goes down, checkout stays open on the other one while we swap it.

That is what you get here. Both rails wired at launch, and the replacement when one fails is covered by your monthly, not billed as a surprise. We have already done it twice.

the thing that kills processors

Earlier this month our research peptide client went through a bank compliance review. To keep the account we pulled 20 published posts that had drifted into human use, dosing and weight loss language, and pulled 16 linked lab documents, and we spent a week arguing about whether the storefront had to be gated.

None of that was the checkout. It was the copy. In this category the words on your site are what your processor is actually underwriting, which is why the compliance architecture in section 04 is not filler. It is the thing protecting the rails in section 03.

One honest caveat. The card rail that is working for us today has processed a modest volume and its most recent order was in early July. We are telling you it currently works, not that it is bulletproof. Nothing in this category is, which is exactly why you launch on two.

You said as fast as possible. Payment underwriting is the only thing that can move this date.

The line-by-line version of the five workstreams in section 04. Nothing new is introduced here. It exists so there is no ambiguity about what $7,500 buys.

• What is not included?

  Marketing. This proposal builds and launches the store. Paid media, content, influencer recruitment and ongoing email campaigns are a separate conversation and we have deliberately kept them out so the build price stays clean. Payment processing fees are also outside it, since the processor sets those and we never mark them up.

• What happens if a payment gateway shuts us down?

  Checkout stays open on the second rail while we replace the first. That is the entire reason we launch on two. We have run four gateways on our own store and buried two of them, so this is a process we have already been through rather than a theory.

• Why WooCommerce instead of Shopify?

  Because Shopify can terminate a merchant in this category and take the storefront with it. WooCommerce runs on hosting you control and the code, the data and the customers are yours. The headless front end gives you the speed and the custom design that people usually go to Shopify for, without handing anyone a kill switch.

• Can we really launch in three weeks?

  The build, yes. The variable is payment underwriting, which is why we file the applications in week one. If a processor takes longer than expected, everything else is finished and waiting, and we can open on the rail that clears first.

• What if we do not have 129 products at launch?

  Launch with what you can source. The price is flat either way, and adding products later is something your team can do directly after training, at no cost.

• Who owns everything?

  You do. Domain, hosting, WooCommerce install, customer data, product data, the code and the design files. There is no proprietary platform in the middle and nothing is held back if you ever want to take it elsewhere.

• Do we need photography?

  No. Product imagery is generated to a consistent template across the catalog. That is what makes the three-week timeline possible and it is why the flat price works regardless of SKU count. If you want real photography later, we can shoot it and swap it in, quoted separately.

• What does the $250 a month actually cover?

  Two things. The infrastructure: Vercel for the front end, WooCommerce origin hosting, SSL, daily offsite backups, security monitoring and platform updates. And the category-specific part: we watch your payment rails and replace one when it dies, at no extra charge, and we review new copy before it publishes so it does not trigger the kind of bank compliance review described in section 03. Given that we have already buried two gateways on our own store in five months, the rail cover is the half that earns it.

• Do we get a real logo, or a wordmark in a font?

  A real one. Three original concepts, the chosen direction refined with no revision cap, then built out into the full suite: primary lockup, icon-only mark, horizontal and stacked, one-colour and reversed. You get the editable vector files and you own all of it. The written brand guide comes with it, which is what you hand an influencer or a printer so everything stays consistent once other people start making things for you.

Terms: $7,500 flat, a friends and family rate against our $20,500 standard, for the build described in sections 04 and 07, billed $3,750 at kickoff and $3,750 at launch. Three-week build timeline from kickoff, with payment underwriting the only dependency outside our control. Hosting, maintenance, payment rail monitoring and compliance copy review at $250 a month beginning at launch. Payment processing fees are set by and paid directly to the processor. All work product, including the logo files, brand guide, code, data and accounts, is owned by Peptide Tribe. Pricing held through September 19, 2026.